We know it’s a dreaded topic for most of us: Germany and its regulations.
Of course the field of music is no exception. One can argue a lot about the GEMA (the German institution that regulates Music Licensing and which grants permission to multiply and play music) – one side is in favour for it grants the artists partial royalty the other side might perceive it as outdated in times of big streaming providers such as Spotify, Deezer & Co.
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Yet still, as a business one can easily trip over the GEMA regulations (e.g. commercial use vs. non commercial use) and if the license for commercial use is missing and the music still is played in a professional setting that could come along with painful penalties.
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That is why we highly encourage you to rely on professionals in terms of background and instore music. Always double check with the provider if all licenses are covered. If you are unfamiliar with the topic a good, professional provider should then be able to offer you consulting around the field of licensing.
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Companies in the franchise business or with multiple different locations (e.g. hotels, restaurants, retail chains) are on the safe side when using a uniform (internally defined) music solution.
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Since 2003 #Radiopark offers professional background music solutions for gastronomy, hotels, retail and the cruise business that is licensed for commercial use.
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We are the professionals that deliver tailor-made music programs for your brand. If you need assistance – we are happy to connect!
